نتایج جستجو برای: von hippel
تعداد نتایج: 96670 فیلتر نتایج به سال:
2010
Patrick Lynch
In the late 1970s, a new research impetus occurred in the new product development literature with the publications of Eric Von Hippel's two seminal investigations (1976; 1977), where he advocated the involvement of users in the idea generation stage of the new product development process. Von Hippel‟s conceptualisation of a customer active paradigm (1978) gave focus to a new generation of resea...
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