Marketing managers often use consumer attitude metrics such as awareness, consideration, and preference as performance indicators because they represent their brand’s health and are readily connected to marketing activity. However, this does not mean that financially focused executives know how such metrics translate into sales performance, which would allow them to make beneficial marketing mi...

......................................................................................................... ii Acknowledgement ......................................................................................... iii List of Figures ............................................................................................... vii List of Tables ..................................................

Abstract— Software metrics support various reengineering tasks. A set of software metrics can be used to identifying the quality problems with the current system and the prioritization of applications that are candidates for reengineering according to their technical quality and business value. The metrics can be used in the measurements of the costs of changes in the software, if an increase i...

Reliability is one of the most important aspects of software systems of any kind (embedded systems, information systems, intelligent systems, etc.) The size and complexity of software is growing dramatically during last decades and especially during last few years. Various methods can be used to achieve the software reliability i.e. software reliability engineering, fault tolerance, testing str...

Find loads of the object oriented metrics in practice using software metrics to characterize evaluate and improve the design of object oriented systems book catalogues in this site as the choice of you visiting this page. You can also join to the website book library that will show you numerous books from any types. Literature, science, politics, and many more catalogues are presented to offer ...

This paper describes an early-stage investigation into approaches and tools to collect, manage, and deliver institutional metrics to the senior command of the United States Marine Corps. The paper describes how contemporary approaches to institutional metrics and supporting tools from more traditional organizations were adapted to Marine Corps priorities. The study explores current institutiona...

This study investigates phonetic variation of voicing correlates in French obstruents. A controlled set of words was extracted from a large broadcast news corpus providing 378 word-initial singleton obstruents /t, d, k, s/. An expert investigation, by eye and ear, of the productions revealed that phonologically voiced obstruents are phonetically voiced most of the time (96%), while a large numb...

The precision of estimates may be applied to communicate the uncertainty of required software development effort. The effort estimates 1000 and 975 work-hours, for example, communicate different levels of expected estimation accuracy. Through observational and experimental studies we found that software professionals (i) sometimes, but not in the majority of the examined projects, used estimate...

-This paper presents the relation between software metrics and maintainability and the metrics which characterise the ease of the maintenance process when applied to a specific product. The criteria of maintainability and the methods through which these criteria are understood and interpreted by software programmers are analysed. Surveys and examples that show whether software metrics and maint...

Chidamber and Kemerer's metrics are well-known object-oriented design complexity metrics. In the evaluations, their metrics were applied to source code because some of them depend on the information that can not be obtained until the end of design phase. This paper proposes a new method to estimate the fault-proneness of class by using C&K metrics at early design phase. In the proposed method, ...