Photovoice is a participatory action research strategy by which people create and discuss photographs as a means of catalyzing personal and community change. The use of photovoice as an effective tool for carrying out participatory needs assessment, conducting participatory evaluation and reaching policy-makers has been discussed elsewhere. Here the authors examine the claims made for the effec...

This article examines the role of publications as evidence for university promotion and postulates reasons why the academic "publish or perish" rule applies. A systematic approach to evaluation of an academic's publication portfolio is described. The approach uses a four-step process for evaluating each publication: 1. Ranking of journal where article appeared or classification of book 2. Ranki...

the purpose of this study was to evaluate sport marketing mix factor and its seven components (production, price, promotion, place, public relations, people and physical evidence) in football premier league from the viewpoint of managers of physical education organization and football federation of islamic republic of iran. for this purpose, a researcher-made questionnaire (cronbach's alph...

Health promotion needs to be made more practical and more memorable so that practitioners are not confused or overwhelmed by the theoretical and technical aspects of assuring the effectiveness of programming efforts. In this edition of The Art of Health Promotion the Editor-in-Chief of the American Journal of Health Promotion presents a planning strategy consisting of an aspirational model of h...

Promotion mix is one way that can be done by the company to market a product or service. With promotion mix, consumers find out information about tourist destination. One of destinations carry promotional activities M-Bloc Space Jakarta area. The purpose this study was determine effect scatter on decision visit in New Normal Era. operational definition variables used Promotional Mix which consi...

This research aims to analyze the procurement process of raw materials that correspond six rights (time, place, quality, quantity, type, and price), klanting agroindustry profit, marketing mix with 7P (product, price, promotion, people (human resources), process, physical evidence). uses case study method at Klanting Agrondustry in Gantimulyo Village Pekalongan District. The location was chosen...

the purpose of this paper is to investigate the role of salespromotion mix elements and crm on brand equity dimensions andalso how these dimensions are inter-related. regarding researchmethods, this study is a descriptive survey. the population of thisstudy was selected from consumers of food industry and detergent andhealth care industry. to collect the data, 240 questioners weredistributed .t...

Companies spend millions of dollars on advertising to boost a brand’s image, while simultaneously spending millions of dollars on promotion that calls attention to price and erodes brand equity. This situation arises because both advertising and promotion are necessary to compete effectively in dynamic markets. Consequently, brand managers need to account for interactions between marketing acti...

Penelitian ini bertujuan untuk menganalisis penerapan protokol kesehatan CHSE sebagai strategi promosi industri Venue MICE di DKI Jakarta, yang mana venue diteliti adalah Jakarta International Expo Kemayoran atau biasa disebut JIEXPO dan Convention Centre sering JCC. Analisis digunakan 5 bauran terdiri Advertising, Public Relation, Direct Marketing, Personal Selling, Sales Promotion. Pada penel...

Lurik" woven fabric is a product of the creative industry micro, small and medium enterprises (MSMEs) in weaving field. Lurik developed six industrial centers (Pedan, Cawas, Bayat, Juwiring, Karangdawa Delanggu sub-districts). craft, hand-made through non-machine looms (ATBM). The research aims to raise potential lurik products so that they can be interest consumers as increase sales volume. ma...