نتایج جستجو برای: marketing technique

تعداد نتایج: 661951  

2009
Mehmet Kır

A submerged biofilter (SBF) with 0.1 m of filter medium was maintained without backwash at four different water temperatures (14°C, 18°C, 22°C and 26°C) in four different recirculating systems stocked with green tiger shrimp (Penaeus semisulcatus). The ammonia removal profile and nitrification performance of the SBF was evaluated at feed loading rates of 2.65 g day at 14°C, 5.52 g day at 18°C, ...

Journal: :Advanced Engineering Informatics 2002
Chun-Hsien Chen Li Pheng Khoo Wei Yan

With the increasing interest and emphasis on customer demands in new product development, customer requirements elicitation (CRE) and evaluation have secured a crucial position in the early stage of product conceptualization. As such, it is highly desired to have a systematic strategy for soliciting customer requirements effectively, and subsequently, analyzing customer orientations quantitativ...

2013
Chungrim Kim Sangkeun Lee Sungchan Park Sang-goo Lee

Social Network Services are known as a effective marketing platform in that the customers trust the advertisement provided by their friends and neighbors. Viral Marketing is a marketing technique that uses the pre-constructed social networks to perform maketing with small cost while maximizing the spread. Therefore, which seed user to select is the primary concern in viral marketing. Influence ...

F. Lashgarara S. M. Mirdamadi S. Mirzaei

Agricultural products have a main role in nonoil exports. Pistachio is one of the country's mostimportant export products. Thus, this study is aimed at evaluating and identifying pistachiomarketing in Rafsanjan which is carried out in 2011. This is applied study and its methodology iscorrelation. The statistical population was 120 agricultural extension experts of Rafsanjantownship were studied...

2007
Matti Leppäniemi Heikki Karjaluoto

Over the past few years, mobile marketing has generated an increasing interest among academics and practitioners. While numerous studies have provided important insights into the mobile marketing, our understanding of this topic of growing interest and importance remains deficient. Therefore, the objective of this article is to provide a comprehensive framework intended to guide research effort...

2002
Efthymios Constantinides

Reviews the criticism on the 4P Marketing Mix framework as the basis of traditional and virtual marketing planning. Argues that the customary marketing management approach, based on the popular Marketing Mix 4Ps paradigm, is inadequate in the case of virtual marketing. Identifies two main limitations of the Marketing Mix when applied in online environments namely the role of the Ps in a virtual...

2010
R.Rathipriya K.Thangavel

Web Usage mining is a very important tool to extract the hidden business intelligence data from large databases. The extracted information provides the organizations with the ability to produce results more effectively to improve their businesses and increasing of sales. Co-clustering is a powerful bipartition technique which identifies group of users associated to group of web pages. These ass...

2006
Michael R. Hyman

The three dichotomies model, first proposed in Hunt (1976), restricts marketing science to the positive half of the positive-normative dichotomy. We argue that the "necessity challenge" of the positive-normative dichotomy in Robin (1977) stands, and that the positive half of the positive-normative dichotomy is virtually empty if all of the normative terms are removed. Thus marketing, as current...

In recent years, the banking industry has witnessed great changes in the field of competition, which has led to the rise of market share and the attraction of customer concern to many of the managers in the banking industry. In the same vein, banks are always struggling to achieve a desirable position by utilizing new approaches to marketing in a competitive environment. Due to this importance,...

Background. Now one of the necessary capabilities, to succeed in the field of competition is having knowledge and marketing skills in economic institutions. Objectives. The goal of this study was Factors affecting development of marketing capability of collegiate sport. Methods. This study is correlating, and, in view of objective, current research is practical. Populations consist of 5 group...

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