In marketing, a customer purchases a product while a consumer uses the product; which means that an adopter of an innovation behaves like a consumer of a new product. But surprisingly no initiative has been made to relate/integrate an adopter with a consumer. This article has done this. Technological, organizational, environmental factors as well as “expectations” from using the technology are ...

The goal of this study is to discover the technological, organizational, and environmental determinants for Software as a Service (SaaS) adoption in Indonesian companies. The technologicalorganizational-environmental (TOE) framework was adopted as a primary theoretical lens, combined with five innovation characteristics of Diffusion of Innovation (DOI) theory, which incorporated in technologica...

Natural resource degradation and water scarcity are a global concern, which typically threatens the sustainability of smallholder farmers’ livelihoods in semi-arid developing areas. As part of research efforts, a number of water-conservation technologies (WCT) have been developed, yet with low adoption rates in smallholder farming environments. This paper discusses the concepts of adoption and ...

In literature, adoption and continuance of an innovation have been considered as discrete events and discussed in separate models. This study argues that these are interrelated and continuous processes. The objective of this study is to investigate the adoption and continuance behaviour of a technological innovation in a single framework taking Radio Frequency Identification (RFID) as the conte...

The increasing utilization of mobile commerce technologies in e-business raises the question of their use in supply chain integration and management. This article presents a multiple case study investigation of the adoption of mobile technology in the supply chain. A technology-organization-environment framework of the contextual influences on technological innovation adoption is used to inform...

The adoption process of interorganizational information systems (IOIS) has been widely studied. However, little is known of the forces actually acting against their diffusion and deployment. We suggest the adoption of some structures derived from social network studies to explore the context and environment of the diffusion process of an IOIS. We imply that the adoption of an IOIS depends not o...

The increasing utilization of mobile commerce technologies in e-business raises the question of their use in supply chain integration and management. This article presents a multiple case study investigation of the adoption of mobile technology in the supply chain. A technologyorganization-environment framework of the contextual influences on technological innovation adoption is used to inform ...

Adoption of innovations within small and middle-sized enterprises (SMEs) employing fewer than 250 employees is limited compared to large companies. Within the current study, our goal is to identify hindering factors influencing adoption of innovation within SMEs. To identify this, we conducted a case study on the usage of mobility related innovations within 20 small and medium-sized enterprises...