This study was conducted to determine the effect of experiential marketing, price, and service quality on customer satisfaction at Up Barbershop Magetan customers. Determination sample used is by taking 10% population number customers in 2021 Barbershop. Collecting data this distributing questionnaires all respondents. The method analysis using multiple linear regression analysis. results indic...

Pertumbuhan usaha makanan dan minuman berkembang sangat pesat. Hal ini didasari oleh minat masayarakat meningkat terhadap industri kuliner. Penelitian bertujuan untuk mengetahui pengaruh experiential marketing loyalitas konsumen Waroeng Pondok Salak dengan kepuasan pelanggan sebagai variabel intervening. Motode penelitian yang digunakan adalah kuantitatif. Populasi dalam yaitu Salak. Teknik pen...

This article presents an autoethnographical account of my foray into Spanish immersion education in Costa Rica as a professor of multilingual education at a university in Canada. This language-learning journey was inspired by curiosity about the growing trend for Internet marketing of second-language learning as a form of tourism, which I label edu-tourism. I map the course of my edu-tourism ex...