The aim of the research was analysis of rice producers’ perceptions of participatory communication in the use of integrated pest management (IPM). Research population was consisted of rice producers in the west of Mazandaran province (N=16126), whose 187 ones were selected using Cochran’s formula. Data were gathered by systematic random sampling method. The instrument for data collection was a ...

in recent years, the advancement of information and communication technologies and particularly rapid changes of mobile technologies lead to new applications and services. furthermore, the possibility of mobile service delivery will change its current applications. therefore, it is important to identify the user’s acceptance of mobile services; thus, it is necessary to determine the effective a...

voltage control is one of the imperative issues in the smart distribution control system. while traditional distribution network is equipped with communication and monitoring equipment, the online voltage control can be perfectly achieved. with using these smart grid technologies, the distribution voltage control schemes should carry out intelligently and cover the undesirable effect of high pe...

information and communication technologies (ict) have offered innovative and cost effective advertising tools for managers. one of such technologies is mobile phone which has enabled a novel marketing channel for companies to directly reach their customers. yet, mobile marketing is still in its infancy and needs deeper investigations. this paper has studied 588 customers’ perception for receivi...

New communication technologies set off new contexts for communication in very different ways from both print media and electronic mass media. In this essay, I shall compare different media with emphasis on the ways they assist in the construction of contexts of interaction. It investigates the relationships between media technologies, social interaction and forms of social context. I shall atte...