نتایج جستجو برای: arts marketing mix

تعداد نتایج: 100709  

Journal: :BULLETIN OF THE TRANSYLVANIA UNIVERSITY OF BRASOV SERIES VIII - PERFORMING ARTS 2021

2005
Beverley J. Thompson

An understanding of the workings, management and implications of sponsorship relationships, are becoming increasingly important to all arts administrators, in times of dwindling government assistance, and keener competition for audiences. Sponsorship research suffers from a lack of a suitable theoretical underpinning to assist operators in its understanding. This paper examines sponsorship in t...

Journal: :International Journal of Humanities Education and Social Sciences 2022

This research is based on the fact that educational institutions are always interesting to study. Especially related marketing carried out by each institution. It should be noted service whose essence can satisfy users of services. Every individual has wants and needs Education. If satisfied, it will affect quality When there a demand, customer services at institution through programs, then con...

2008
Martin Skitmore Hedley Smyth

Recent work on pricing has shown that neo-classical microeconomic theory (NCMT) is preferred to tendering theory and that implied by absorption, or full-cost, pricing of construction work because of its explicit treatment of market conditions, competitor behaviour and firm capacity levels. Applying NCMT in practice, however, requires the consideration of pricing from a marketing perspective. Th...

Journal: :international journal of management and business research 2014
p. aswal m. kumar a. gupta

a strategy that integrates an organization's marketing goals into a cohesive whole, ideally drawn from market research, focuses on the ideal product mix in order to achieve maximum profit potential; the marketing strategy is set out as a marketing plan, a good idea, method, information, object, or service that is the end result of a process and serves as a need or want satisfier. it is usually ...

Journal: :International Journal of Business and Management 2011

Journal: :Procedia Computer Science 2022

In this paper we analyze the relationship between marketing mix and new product diffusion models. The goal is to obtain a general model that incorporates classic 4Ps of Marketing Mix: Product, Price, Place, Promotion. An empirical study was conducted using mobile broadband adoption data in Japan.

Journal: :Shanlax international journal of management 2022

Marketing mix simply means placing of the right product or a bundle products services at place reasonable price. For any company to run its business smoothly, it must know every aspect line is in and how use marketing properly attract customers. The industry made up companies which earn income from providing customers called service industry. major players are banking, tourism, transportation, ...

2013

The study was a case study analysis about Thai Asia Pacific Brewery Company. The purpose was to analyze the company’s marketing objective, marketing strategy at company level, and marketing mix before liquor liberalization in 2000. Methods used in this study were qualitative and descriptive research approach which demonstrated the following results of the study demonstrated as follows: (1) Mark...

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