نتایج جستجو برای: advertisement has positive effect

تعداد نتایج: 4294448  

Journal: :International journal of business and economic affairs 2021

Grounded in the Stimulus-Organism-Response (SOR) model, current study examines direct and indirect impact of green advertisement as an external stimulus pro-environmental self-identity perceived environmental responsibility internal stimuli on consumers’ behaviors via underlying mechanism their engagement sustainable consumption for electronics. A quantitative research approach with a snowball ...

Journal: :IEEE Electrical Insulation Magazine 2021

Journal: :The Lancet 1922

Journal: :IEEE Antennas and Propagation Magazine 2021

Journal: :Jurnal Manajemen Maranatha 2021

One of the advantages using social commerce, especially Instagram, is display paid advertisement that are in accordance with consumer preferences or also called personalization. Previous study on effectiveness personalized advertising still shows mix result both positive and negative. Based limitations previous research, focus this research to examine analyze influence value which then affects ...

Journal: :مدیریت ورزشی 0
روح الله فتحیان . کارشناس ارشد مدیریت ورزشی، دانشگاه تبریز، تبریز، ایران فریبا عسکریان استادیار گروه تربیت بدنی، دانشگاه تبریز، تبریز، ایران

advertising has always played an important role in growing process of various products and celebrities attract more people to sport and sports goods purchase. this research studied the relationship between advertisement by celebrities and the willingness to buy sports shoes in tabriz. this survey was conducted through a researcher-made questionnaire. the validity of this questionnaire was confi...

2017
Tingting Wu Ping Hu Hao Huang Chengbin Wu Zhirong Fu Lei Du Xianglong Xu Zumin Shi Yong Zhao

The aim of this study is to evaluate the influence of public service advertising on the awareness and attitude of Chongqing urban citizens. The theme of the public service advertisement launched in Chongqing was chronic disease prevention and control. A self-designed questionnaire was used in an outdoor intercept survey to collect information about the perception of citizens toward the effect o...

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