Monte Carlo evidence has shown that simple, misspeciøed discrete choice models for referendum contingent valuation data can lead to good estimates of mean willingness to pay (WTP). Empirical studies have found that estimates of mean WTP derived from simple parametric models often diœer little from those derived from nonparametric methods. This seems to indicate that simple models can yield WTP ...

In the last edition of TMI, we explored the elements, which comprise the financial supply chain. We looked in some detail at the order-to-cash (receivables) and purchaseto-pay (payables) processes and how these can be optimised to create internal efficiencies, reducing the number of cash days for a company and therefore working capital requirements. The benefits of automating internal processes...

Designation as Marine Protected Areas (MPAs) can protect coastal ecosystems, but apparently has not effectively protected the rocky intertidal zone in urban Southern California. Here, illegal collecting and habitat disturbance harm coastal marine life. We surveyed day visitors to sandy beaches or adjacent rocky habitats in Orange County. Using the close-ended, double-bounded contingent valuatio...

This paper explores both theoretically and empirically whether or not the willingness to pay (WTP) for pollution control varies with income. Our model indicates that the income elasticity of the marginal WTP for pollution reduction is only constant under very restrictive conditions, which are not necessary for an environmental Kuznets curve relationship between pollution and income. Our empiric...

This paper considers the effects for offering a "would-notvote" option in contingent valuation (CV) questions framed using the referendum format. This approach arises from a suggestion made by the National Oceanic and Atmospheric Administration's (NOAA) panel on contingent valuation. The NOAA panel was asked to evaluate the use of this method for estimating the economic value of nonmarketed env...

Online purchase behavior is definitely an interesting and relevant issue for marketeers today. In this paper, we report on a study into the antecedents of online purchase intention for B2C websites. In particular, this research juxtaposes two competing models that explain online purchase intention. The first model is trust-oriented and argues that online purchase intention is primarily predicte...

Understanding users’ behavior and predicting their future purchase are critical for e-commerce companies to boost their revenue.While explicit user feedback such as ratings plays the most significant role in eliciting users’ preferences, such feedback is scarce, which prompts the need for leveraging more abundant implicit user feedback such as purchase record. Consequently, recent studies focus...

A digital consumer’s purchase journey, referred to as the path to purchase, is non-linear and heterogeneous. Despite a strong interest in this concept, there are few published approaches to empirically extract consumers’ path to purchase (in terms of a sequence of different types of activities leading to purchase), especially in settings where consumers engage in multiple simultaneous activitie...

In the last decade, the Hispanic population of the United States has grown exponentially. The purchasing power of Hispanics in the United States exceeds $870 billion. However, little is known about Hispanics‘ informationseeking and online-purchase behaviors. This study attempts to fill the gaps in the existing literature. We develop a model of Hispanics‘ online information seeking and purchase ...