نتایج جستجو برای: product differentiation strategy
تعداد نتایج: 823673 فیلتر نتایج به سال:
I various industries end-product manufacturers acquire core subsystems from upstream technology provider firms and focus primarily on efficient end-product integration. We examine the strategic interactions between a technology firm that introduces a new subsystem and the respective end-product manufacturers (“integrators”). We analyze how the fraction of end-product functionalities prepackaged...
This paper provides a simple model of endogenous horizontal product differentiation that has two important implications. First, the model can explain the “empirical Bertrand paradox” – the failure to observe homogeneous product Bertrand oligopoly. If product differentiation is possible at reasonable cost, then Bertrand firms would always invest in product differentiation. Using a quadratic util...
Delaying product differentiation is a hybrid strategy that strives to reconcile the dual needs of high variety and quick response time. A common product platform is built to stock in the first stage of production (called the Make-To-Stock (MTS) stage) which is then differentiated into different products after demand is known in the second stage (known as the Make-To-Order (MTO) stage). In this ...
Finding new ways to compete in competitive markets is the essence of strategic thinking and marketing strategy. This issue has always been addressed by the experts and scholars of economics and management overrecent decades. In this regard, the present study explores the entrepreneurial strategies to gain a competitive advantage in IlamProvincemedicinal plants. This studyemployed a mixed-method...
1 Abstract This paper describes five widely-applicable business strategy patterns. The initiate patterns where inspired Michael Porter's work on competitive strategy (1980). By applying the pattern form we are able to explore the strategies and consequences in a fresh light. The patterns form part of a larger endeavour to apply pattern thinking to the business domain. This endeavour seeks to ma...
The purpose of this study was to determine the influence competitive strategies on performance deposit taking savings and credit cooperative societies in Embu county Kenya. research design adopted descriptive design; population drawn from County. This a census owing few numbers respondents. Closed open ended questionnaires were used collect primary data. Validity reliability data collection ins...
The purpose of this study was to investigate the effect of innovation strategy on the performance of new product development, with emphasis on the value co-creation strategy in Tehranchr('39')s private insurance companies. The research method is descriptive-correlational. The research community was senior managers in five areas of insurance (liability, fire, automobile, freight and machinery) i...
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