Chinese social media platforms such as WeChat, TikTok (Douyin in Chinese), and Weibo have become increasingly popular, attracting large amounts of loyal users outside China. Borrowing theories on brand trust perceived values from Marketing Management, this study examines how influence brands WeChat. Utilizing original survey data collected users, our finds that: (1) perceive five layers using a...

a r t i c l e i n f o Keywords: Brand loyalty Individual level collectivist values Perceived value Brand trust Perceived quality China In today's dynamic business environment the success of a firm often depends on its ability to create brand loyalty. While there is a large body of research exploring brand loyalty and its antecedents, little has been done to examine how the relationship between ...

Eiszler, C.F. (2002). College students' evaluations of teaching and grade inflation. Research in Higher Education, 43(4), 483-501. This study examined the relationship between grades and students’ composite ratings of teaching effectiveness over a 20-year period at a comprehensive, public university in the upper Midwest. Between the spring of 1980 and the fall of 1999, students in more than 37,...

The body of information in this paper is directed to specialists in industrial health and safety, and air and water pollution, who need quantitative data on the odor thresholds of potentially hazardous chemical vapors and gases. The literature, largely unorganized, has been reviewed for 214 compounds and condensed into tables based on consistent units. Data on the volatility, solubility, ioniza...

What determines adolescents' accuracy in perceiving parental values? The current study examined potential predictors including parental value communication, family value agreement, and parenting styles. In the study, 547 Israeli adolescents (aged 16 to 18) of diverse socioeconomic backgrounds participated with their parents. Adolescents reported the values they perceive their parents want them ...

BACKGROUND The expectancy-value theory postulates that motivation relies on individuals' beliefs of success, perceived Attainment, Intrinsic Interest, and Utility values and Cost. This study examined Chinese college students' expectancy-value motivation in relation to physical education and self-initiated physical activity. METHODS A random sample of 368 Chinese university students responded ...

The magnitude of perceived roughness was haptically estimated as subjects freely explored linear gratings with either the bare finger or a rigid stylus-shaped probe. A considerably expanded range of ridge and groove width was investigated, relative to the extant literature. The four experiments collectively indicate that, for both finger and probe-end effectors, the variance in the estimates of...

heart failure (hf) is a condition due to a problem with the structure or function of the heart impairs its ability to supply sufficient blood flow to meet the body's needs. in developing countries, around 2% of adults suffer from heart failure, but in people over the age of 65, this rate increases to 6-10%. in iran, around 3.3% of adults suffer from heart failure. the health belief model (hbm) ...