Security concerns pose a bigger threat for less known web vendors because of their lack of reputation. However, trust transference provides a mechanism for web vendors to get a higher level of trust. We utilized an experimental design to examine the effect of two trust transference mechanisms on the perceived security of customers for a less known organization. Results of our study indicate tha...

This paper studies the need to integrate trust and Technology acceptance model (TAM) to understand the behaviour intention of the customer to use mobile banking. The present study focuses through literature review on trust related antecedents and technology related constructs and its influence on customer decision. It covers disposition to trust, institution-based trust, cognitive-base trust, s...

Managing buyers’ trust and perceived risk through an effective feedback mechanism is central to electronic marketplace success (Pavlou and Gefen, 2004). This research note aims to include the role of conflict in our understanding of buyer behavior in online markets. Based on psychological contract violation theory, we propose that an experience of conflict causes buyers to shift their mindset f...

OBJECTIVE Two experiments are described that examined operators' perceptions of decision aids. BACKGROUND Research has suggested certain biases against automation that influence human interaction with automation. We differentiated preconceived biases from post hoc biases and examined their effects on advice acceptance. METHOD In Study 1 we examined operators' trust in and perceived reliabil...

A large amount of research attempts to define trust, yet relatively little research attempts to experimentally verify what makes trust needed in interactions with humans and technology. In this paper we identify the underlying elements of trust-requiring situations: (a) goals that involve dependence on another, (b) a perceived lack of control over the other, (c) uncertainty regarding the abilit...

Owing to the rapid development of the Internet and information technology in China, the growth of consumers’ purchasing activities in Internet shopping malls has been truly phenomenal in recent years. Taobao.com, Ebay.com.cn, and Paipai.com have 67,360,000 customer to customer (C2C) users and 99% of the market share in China’s C2C market (www.163.com). Dangdang.com and Joyo.com have occupied 87...

Due to the low cost of searching for alternatives online, it is difficult to increase customer repurchase intention in the business-to-customer context. Relationship marketing (RM) is seen as an important way to foster customer trust, and in turn encourage repurchase intentions, which is consistent with the RM tactics-relational mediator-outcome paradigm in the offline context. Several studies ...

Citizen confidence in the competence of the government and the reliability of the technology used to implement egovernment initiatives is imperative to the wide-spread adoption of e-government. This study analyzes how citizens’ trust in technology and government affect their willingness to engage in e-government transactions. We proposes a model of egovernment trust composed of disposition to t...

the goal of the present paper has been investigating social trust and the factors affecting it among women in three villages of three different iranian provinces. the two research questions of the study are: 1. how is social trust perceived by rural women? 2. what factors affect rural women’s social trust? the data were collected by distributing a questionnaire among a sample of 300 women comin...

In recent years, Malaysian government has increasingly benefited from information technology to enhance their services, known as electronic government (egovernment). However, despite considerable investment, citizens’ adoption rate is still not as expected. Tax e-filing system is one of the critical e-government services, which assists taxpayers in filing their tax returns electronically each y...