Crowdfunding is a new financial and marketing tool, which used to raise money for projects promote innovative products. The aim of this paper investigate the influencing factors crowdfunding intentions among students as future or current entrepreneurs. Drawing from Theory Planned Behaviour Unified Acceptance Use Technology, we analyse data two culturally entrepreneurship-wise different countrie...

BACKGROUND Previous studies have found that residents of deprived neighbourhoods have an increased risk of perceived stress compared to residents with similar sociodemographic and socioeconomic characteristics in non-deprived neighbourhoods. While stress may provide an explanatory pathway linking neighbourhood deprivation to health-risk behaviour, only limited research has been undertaken on wh...

PURPOSE/OBJECTIVES To test the interaction of perceived risk and benefits and how they impact stage of mammography readiness and adherence. DESIGN Cross-sectional study. SETTING Community gathering centers and healthcare clinics across Indiana. SAMPLE 299 African American women who had not had a mammogram in more than 18 months. METHODS In-person interviews were used to collect data on ...

Today, social media as a channel for offering educational services has become an extensive and effective educational tool for the students. This survey aimed to investigate the effective factors on intention towards social commerce of educational services among students. The statistical population included social media users at Isfahan university of medical sciences in Iran. 214 students were s...

the aim of this study was to examine potato growers' perceptions of risk sources and risk management strategies and their risk management behavior. a survey research method was used in this study. the data originated from a sample of potato growers (n= 128) of ardabil province in the cropping year of 2013. the respondents were divided into two groups of less risk-averse (lra) and more risk-aver...

In mobile situations, consumers’ perceived risk is the important determinant of whether they adopt the mobile banking service. Meanwhile the root cause of consumers’ perceived risk is the existence of system usability of mobile banking service. After reviewing relevant literature, this text pointed out the system usability of mobile banking service is the important factor of consumers’ perceive...

Effective security support remains a challenge, even for mobile banking applications; this is leading to the loss of many customers due limited protection customer data and privacy. Cyber threats include everything from identity theft malware email online fraud. Thus, businesses individuals should use risk assessment methods countermeasures protect their m-banking apps. With in mind, new model ...

This study investigates the factors that affect consumers’ purchases of landscaped houses by applying the perceived value model and considering the perceived risk construct to study consumers’ purchases of landscaped houses via a questionnaire survey. This study has distributed 350 questionnaires and recovered 324 questionnaires. After eliminating 18 invalid questionnaires, there were 306 valid...