In field-capital theory, people acquire economic, social and cultural capital which they deploy in social arenas known as "fields" to compete for positions of distinction and status. Competitive behaviour in these fields is of interest to marketers. Examining human behaviour through the lens of field and capital theory highlights the importance of the competition motive in explaining consumers'...

various forms of capital provide sources in social structure that facilitate social action. the aim of this study was to compare available capitals in different generations of women. questionnaire was completed by 386 women and their mothers (a total of 772 questionnaires). the results indicate that cultural capital of the present generation has increased compared to past generation. social cap...

INTRODUCTION While the relationships among socio-economic status (SES) and obesity are powerful and synergistic, the SES construct is insufficient to describe some of the cultural influences on status production in society, and therefore on obesity production. Socio-economic status has two closely related dimensions. The economic one is represented by financial wealth while the social one can i...

The managers very often don’t take into consideration cultural determinants which can influence their employees’ attitude and preferences. This can result in the transfer of practices which are not suitable in specific cultural environment. The aim of this paper is to present the direction of the influence of one of the national culture dimensions – power distance on the internal relations betw...

Most studies on entrepreneurs’ networks incorporate social capital and networks as independent variables that affect entrepreneurs’ actions and its outcomes. By contrast, this article examines social capital of the Chinese and Russian entrepreneurs and venture capitalists as dependent variables, and it examines entrepreneurs’ social capital from the perspectives of institutional theory and cult...

identity and collective memory is one of the fascinating subjects in modern sociology. in iran, it arose again as modern and government-nation discourse emerged, and has been endlessly discussed since then. such subjects have assumed an increasing importance due to the multi-cultural and multi-ethical existence of iranian society and recent global developments. accordingly, the present study ha...

Since 2008, Ciudad Juarez (Chihuahua, Mexico) has been undergoing a wave of violence due to a drug war, making the city a difficult environment in which to raise a family. This study uses qualitative methodology that incorporates 16 in-depth interviews with parents of children ages 0-5 years and 9 sets of photos from a subset of interviewed parents. The study explores how families' economic, so...