OBJECTIVE To estimate the potential exposure of black adolescents to brand specific advertising in magazines. DESIGN A probit regression analysis was conducted of pooled 1990 and 1994 data on brand specific advertising in 36 popular US magazines to examine the relationship between the presence or absence of advertising in each magazine for each of 12 cigarette brands, and the proportion of ea...

This article provides some basic assistance to entrepreneurs involved in artificial intelligence, offering a synthesis of standard business-planning and capital-raising practices. Three main areas are discussed: (1) developing a corporate strategy, (2) developing a business plan that works, and (3) approaching sources of capital. THE AI MAGAZINE August, 1986 111 AI Magazine Volume 7 Number 3 (1...

To study the heritability of different training stages of appetitive operant conditioning, we carried out behavioral screening of 5 standard inbred mouse strains, 28 recombinant-inbred (BxD) mouse lines and their progenitor strains C57BL/6J and DBA/2J. We also computed correlations between successive training stages to study whether learning deficits at an advanced stage of operant conditioning...

AbstrAct The aim of this chapter is to provide a holistic exploration of the development of the business model of a magazine Web site, and of the factors behind its success. The discussion is based on an explorative case study of a successful Finnish magazine publisher and its Web site. We use triangulated data (interviews, observation, statistical data, customer feedback, and newspaper article...

The magazine “Design” was published from September 1927 to October 1935 by Sousei-sha in Osaka, led Kouichi Emura. It introduced some architectural organizations such as International Architectural Association of Japan, Souu-sha, Teppi-sha, and Rokka Crafts Association. works articles were range eclecticism modernism, various specialists architecture, design, landscaping, furniture, etc.. edito...

CONTEXT Understanding the relationship between cigarette advertising and youth smoking is essential to develop effective interventions. Magazine advertising accounts for nearly half of all cigarette advertising expenditures. OBJECTIVE To investigate whether cigarette brands popular among adolescent smokers are more likely than adult brands to advertise in magazines with high adolescent reader...