نتایج جستجو برای: customer driven decision making process

تعداد نتایج: 1943780  

Journal: :Journal of marketing analytics 2021

Strategic decision-making in organisations is a complex process affected by preferences, experiences, perspectives, and knowledge, which, most cases, are ambiguous, contradictory, represented unstructured data. This paper develops methodological framework to address strategic processes from multi-criteria perspective, assisted text analytics interviews. The comprises five stages 12 steps, empir...

Journal: :Journal of accounting, finance and auditing studies 2021

2008
Sandra Streukens Stan van Hoesel

Despite the awareness that effective management of the climate in which service employees operate is a necessary condition for the development of favorable customer service evaluations and the generation of service revenues, little research exists that includes this knowledge in decision making models. By combining existing knowledge on service management with mathematical rigor, this study dev...

Journal: :Journal of Management and Strategy 2016

Journal: : 2023

Decision making is a key activity for management in any organization. Several decision-making techniques are used to facilitate this process, including multi-criteria decision-making, especially when the decision involves multiple stakeholders and criteria. These methods, which evaluate each alternative according set of criteria, usually subjective nature. However, even though they subjective, ...

2007
Alberto Salguero Francisco Araque Ramón Alberto Carrasco M. Amparo Vila Luis Martínez-López

Soaring is a recreational activity and competitive sport where individuals fly un-powered aircrafts known as gliders. Soaring place selection process depends on a number of factors, resulting in a complex decision-making task. In this paper, we propose the use of the dmFSQL language for fuzzy queries as one of the techniques of Data Mining, which can be used to solve the problem of offering the...

Journal: :Concurrent Engineering: R&A 2006
K. L. Yung S. M. Ko F. Y. Kwan H. K. Tam C. W. Lam H. P. Ng K. S. Lau

In this study, a novel model called Function Deployment Model (FDM) for decision making in new product development is introduced. To demonstrate its usefulness pragmatically, the model is applied to the design problem of development of the micro/nano injection molding machine. Based on the Quality Function Deployment (QFD) technique, this model translates the customer needs to engineering chara...

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