Hypes can be a significant contributor in the mainstreaming of sustainable products. Former research on hypes has been supplier oriented, and thus little is known their effect new market formation. Our paper contributes to this gap by examining establishment ‘meat substitute’ category Finland using press articles, retailer interviews consumer panel data. We show how emergence legitimation meat ...

The specific defect in molecules of sickle hemoglobin (HbS) has been known for many years (1), but the nature of the assembled polymers of HbS which distort susceptible erythrocytes remains unclear. Several structural forms of sickled hemoglobin have been observed in electron microscopic studies, including a mat-like arrangement of fibers (2), empty hexagonal crystals (3), microtubules (4), and...

Product recommendations have been shown to influence consumers’ preferences and purchasing behavior. However, empirical evidence has yet to be found illustrating whether and how the recommendations of other products affect a consumers’ economic behavior for the focal product. In many e-commerce websites, a product is presented with co-purchase and co-view recommendations which potentially conta...

We study two different choice models that capture the purchasing behavior of customers who only consider purchasing one of two substitutable products. We refer to these customers as choosy. The first choice model captures substitution behavior through probabilistic transitions between products. Under this choice model, a customer’s buying process can be captured in two steps: an arrival with th...

Product customization is a value-added activity that can significantly increase sales by increasing customer satisfaction. Many companies are using product platforms to increase product variety and customization while reducing development costs and time-tomarket. While flooding the market with a variety of products may satisfy some customers by providing a substitute for customization, variety ...

The introduction of new products has always been an important source economic development and improvement in consumer welfare. With retail coffee data spanning 5 years after the single-cup brew pods were introduced to grocery chains, this paper empirically studies market effects product brew-at-home market. We use a structural model demand supply capture changes consumers’ preference for over t...

In this paper, we introduce the condition of θ-locality which can be used as a substitute for microcausality in quantum field theory on noncommutative spacetime. This condition is closely related to the asymptotic commutativity which was previously used in nonlocal QFT. Heuristically, it means that the commutators of observables behave at large spacelike separation like exp(−|x − y|2/θ), where ...

A low pressure carbon molecular sieve (CMS) membrane based process to upgrade biogas from anaerobic digestion of agricultural waste to a substitute natural gas (SNG) has been tested on a pilot scale. The data extracted from the pilot plant was used to estimate membrane permeance and ideal selectivity of the CO2/CH4 gas pair. Four semi-commercial modules were tested. The results show that by usi...

A full-scale biodrying installation was treating 150 kton (wet weight) of dewatered waste activated sludge per year. The waste was treated at thermophilic conditions (65-75 °C) in a 2-step forced aeration process reducing the total wet sludge weight by 73%. The final product had a high caloric value (7700-10,400 (kJ/kg)), allowing a combustion for energy generation in external facilities. The r...

Objective: Complications from craniotomy in brain tumor patients lead to worse clinical outcomes either from infection, reoperation, or delays in adjuvant therapies. We tested the hypothesis that DuraMatrixOnlay TM Collagen Dura Substitute Membrane potentially could reduce operative complications, and we report the unique characteristics of this onlay product in comparison to primary dural clos...