The present study aims to develop an understanding of the interactions between an anionic polyelectrolyte, poly sodium 4-styrene sulphonate (NaPSS), and cationic surface active imidazolium based ionic liquids (SAILs), [Cnmim][Cl] (n = 10, 12, 14) using a multi-technique approach. Various physicochemical and electrochemical techniques such as surface tension, conductivity, fluorescence, isotherm...