Internet shopping mall has the dual nature of Web-based application system and traditional shopping mall. This paper explores online and offline features of Internet shopping malls and their relationships with the acceptance behaviors of customers. The results from a Web survey of 932 users show that the technology acceptance model (TAM) is valid in predicting the acceptance of the Internet sho...

Decision making is a fundamental building block of people’s lives. Each decision requires expenditure of cognitive effort, though to a varying degree, which is considered a valuable yet limited resource in the decision making literature. Though the importance of a cognitive effort minimization goal is well-established in the marketing literature, this paper examined how cognitive effort exertio...

The objective of this study is to investigate the factors affecting online shopping. A model explaining the impact of different factors on online shopping intentions and behavior is developed based on the Theory of Planned Behavior. The model is then tested empirically in a longitudinal study with two surveys. Data collected from 705 consumers indicate that subjective norms, attitude, and belie...

Research has shown that grocery shopping is the most stressful form of shopping and it is an activity that most individuals perform on a regular basis. Grocery shopping via the Internet has the potential to reduce a number stressors associated with grocery shopping. This research confirms that shopping over the Internet reduces these stressors but creates a new list of potential stressors for c...

Online social shopping community has substantially changed the way organizations, communities, and individuals communicate. The advance of online social shopping communities facilitates individuals to share and exchange consumption related information. In this study, we attempt to address the question of why individuals intend to share information in social shopping communities. Despite the gro...

This study was designed to understand which factors influence consumer hesitation or delay in online product purchases. The study examined four groups of variables (i.e., consumer characteristics, contextual factors perceived uncertainty factors, and medium/channel innovation factors) that predict three types of online shopping hesitation (i.e., overall hesitation, shopping cart abandonment, an...

The three articles for week 5 all deal with business-to-consumer electronic commerce. B2C e-commerce represents the most visible part of e-commerce, and it has forever changed the way many people shop. Most people enjoy the convenience and time saving resulted from online shopping. One recent study found that the more time-starving a consumer is, the more likely he or she will shop online. Othe...

Online shopping is said to be easy, fun, and time saving. Yet, the real experience is often different from that predicted. What is the reason for this? What are the obstacles to online applications? We develop scenarios about the relative importance of value and trust in online shopping. Empirical analysis of a survey of 220 consumers shows that both value and trust are vital to consumers’ inte...