نتایج جستجو برای: marketing metrics

تعداد نتایج: 117896  

Journal: :iranian journal of science and technology (sciences) 2012
b. bidabad

using the electrostatic capacity of a condenser, the existence of a distance function on a finsler space is discussed. this distance function divides finsler spaces into the two classes, denoted here by i and ii. the topology generated by this distance on the finsler spaces of class ii coincides with its intrinsic topology. this work provides a natural extension of mathematical analysis tools n...

2014
James S. Yeh Kirsten E. Austad Jessica M. Franklin Susan Chimonas Eric G. Campbell Jerry Avorn Aaron S. Kesselheim Joel Lexchin

BACKGROUND Professional societies use metrics to evaluate medical schools' policies regarding interactions of students and faculty with the pharmaceutical and medical device industries. We compared these metrics and determined which US medical schools' industry interaction policies were associated with student behaviors. METHODS AND FINDINGS Using survey responses from a national sample of 1,...

2012
Beatriz Plaza

The free web analytics tools launched by some search engines (for example, Google analytics and yahoo web analytics) have the potential to be turned into key marketing tools for small businesses and long tail websites. Web analytics, however, is not just about the number of people visiting a site, but is also about the quality of the traffic and what the visitors do when they access a site. The...

1986
John Hauser Gerard J. Tellis Abbie Griffin Barry Bayus Peter Golder Rajesh Chandy

Innovation is one of the most important issues in business research today. It has been studied in many independent research traditions. Our understanding and study of innovation can benefit from an integrative review of these research traditions. In so doing, we identify 16 topics relevant to marketing science, which we classify under five research fields: • Consumer response to innovation, inc...

2004
Koen Pauwels Jorge Silva-Risso Shuba Srinivasan Dominique M. Hanssens

Year after year, managers strive to improve financial performance and firm value through marketing actions such as new product introductions and promotional incentives. This study investigates the shortand long-term impact of such marketing actions on financial metrics, including top-line, bottom-line, and stock market performance. The authors apply multivariate time-series models to the automo...

2015
Ashish Kumar Ram Bezawada Rishika Rishika Ramkumar Janakiraman

Given the unprecedented reach of social media, firms are increasingly relying on it as a channel for marketing communication. The objective of this study is to examine the effect of firm-generated content (FGC) in social media on three key customer metrics: spending, cross-buying, and customer profitability. The authors further investigate the synergistic effects of FGC with television advertis...

2017
Vivica Kraak Tessa Englund Sarah Misyak Elena Serrano

Consumption of restaurant food and beverage products high in fat, sugar and sodium contribute to obesity and non-communicable diseases. We evaluated restaurant-sector progress to promote healthy food environments for Americans. We conducted a desk review of seven electronic databases (January 2006-January 2017) to examine restaurant strategies used to promote healthful options in the United Sta...

Journal: :ecopersia 2013
hamid reza kamyab abdolrassoul salman mahiny

logistic regression (lr) was used to model urban growth between the years 1987 and 2001 in gorgan city, north east of iran. three groups of variables including economic-social, land use and biophysical variables were used in the modeling practice. using covariance of the independent variables, distance to administrative and sporting centers plus distance to cities were removed. roc (relative op...

Journal: :iranian journal of science and technology (sciences) 2008
n. sadegh-zadeh

the main objective of this paper is to find the necessary and sufficient condition of a given finslermetric to be einstein in order to classify the einstein finsler metrics on a compact manifold. the consideredeinstein finsler metric in the study describes all different kinds of einstein metrics which are pointwiseprojective to the given one. this study has resulted in the following theorem tha...

Journal: :Signal Processing Systems 2008
Najet Boughanmi Yeqiong Song

Besides energy constraint, wireless sensor networks should also be able to provide bounded communication delay when they are used to support real-time applications. In this paper, a new routing metric is proposed. It takes into account both energy and delay constraints. It can be used in AODV. By mathematical analysis and simulations, we have shown the efficiency of this new routing metric.

نمودار تعداد نتایج جستجو در هر سال

با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید