Despite the rise of digital, direct mailing as a marketing communication tool remains relevant and widely applied in practice. Nevertheless, research into effectiveness online environment is scant. Key questions that remain entail how mails affect different offline consumer activity metrics throughout purchase funnel they interact with digital tools. The current paper, therefore, investigates t...

An important task for a direct mailing company is to detect potential customers in order to avoid unnecessary and unwanted mailing. This paper describes a non-linear method to predict profiles of potential customers using dARTMAP, ARTMAP-IC, and Fuzzy ARTMAP neural networks. The paper discusses advantages of the proposed approaches over similar techniques based on MLP neural networks.

Mailing list archives (i.e., the compilation of the messages posted up-to-now) are often published on the web and indexed by conventional search engines. They store a vast knowledge capital. However, the ability to automatically recognize and process the information is mostly lost at publishing time. As a result, the current mailing list archives are difficult to query and have a limited use. T...

Secure e-mailing between Kaiser Permanente physicians and patients is widespread; primary care providers receive an average of 5 e-mails from patients each workday. However, on average, secure e-mailing with patients has not substantially impacted primary care provider workloads. Secure e-mail has been associated with increased member retention and improved quality of care. Separate studies ass...

Unmoderated electronic mailing lists suffer from the paradox that the more successful they are, the more difficult they are to use and administer because of the increasing number of users and discussions. Traditional solutions to this problem, such as creating static sublists or providing a Web interface, are not always desirable. We discuss the problems with traditional solutions and present d...

Three subject based literature searches make up the bulk of this edition – using ICT in maths, science and English. These searches were also behind the latest titles in the ‘What the Research Says’ series. The searches represent an initial overview of the literature available in these areas, and are not comprehensive reviews.. Your comments and suggestions will therefore be valuable contributio...

The features of е-mailing during the mass transition to onlile working at beginning COVID-19 pandemic are formulated. Using example a scientific organization, quantitative characteristics components e-mail traffic considered and proposals their change in comparison with usual mail named.

ImageJ is an essential tool for us that fulfills most of our routine image processing and analysis requirements. The near-comprehensive range of import filters that allow easy access to image and meta-data, a broad suite processing and analysis routine, and enthusiastic support from a friendly mailing list are invaluable for all microscopy labs and facilities-not just those on a budget.