a r t i c l e i n f o Keywords: Strategic marketing planning Industrial marketing Fuzzy cognitive map The relevance problem Design science Industrial marketing planning is a typical example of an unstructured decision making problem due to the large number of variables to consider and the uncertainty imposed on those variables. Although abundant studies identified barriers and facilitators of e...

Natural food preservation method refers to application of naturally produced antimicrobial compounds that are obtained from plants, animals and microbes to prevent food spoilages microorganism, proliferation and growth of food borne pathogens in food and foods products. Now it is the time of growing interest of many researchers with the application of these natural antimicrobial compounds as sa...

this study seek to examine performance of feltham - ohlsen (1995)valuation model at the tehran stock exchange and is trying to identify relation between intrinsic company value and return. this model is trying to determine the intrinsic value of company using their book value. statistical community of this study includes all tse accepted companies and statistical sample is including 37 tse acce...

The 2021 Fixing the Business of Food report provides an update on food and agribusiness sector’s alignment with SDGs, as well offering guidelines to help companies accomplish change direction needed address this challenge. recommends that test their strategies activities across four key areas: beneficial products strategies, sustainable business operations internal processes, supply value chain...

Many of the larger industrial concerns in world industry have learnt the lesson that " health is wealth," and pioneer among them in the tropics, perhaps, stands the United Fruit Company with its splendid and beneficial record of public health work in tropical America. The conference at Kingston, Jamaica, from July 22nd to August 1st, 1924, was held at the instance of the company and was attende...

The customer is the core element of business based on current market situation, even for industrial equipment which customers’ requirements are now very various. It means that the inside processes of the manufacturer should adjust to customer’s requirements: the company must be very flexible among other properties. The challenge is that the flexibility comes from the management of the knowledge...

The study presents a performance evaluation model that does not only concentrates on financial performance, but also on company size, macro -economic, and industry related factors as well. The developed model considers four construction contacting categories: (1) general building; (2) heavy; (3) special trade; and (4) real estate. It also considers the effect of company size, along with economi...

In this paper, we will report on the experience of building a successful industrial application using the LDL++ deductive database as part of the technology transfer process to our sponsor company, Eastman Chemical Company. We will describe the nature of the problems faced by Eastman Chemical Company and show how the LDL++ deductive database technology helps to build an Intelligent Information ...