This article examines an ICT-based intervention (known as the DrumNet project) that has succeeded in integrating smallholder-resource and poor farmers into a higher value agricultural chain. The article assesses the design of the project, and how it resolves the smallholder farmers’ idiosyncratic market failures and examines member-farmers’ marketing margins. The article finds that the design o...

Globally, ministries of agriculture, universities, and the private sector employ more than 600,000 extension agents (Swanson, Farmer, and Bahal 1990). In the past, extension services, largely public, were equated with the transfer of agricultural production technology in pre-determined “packages”. Extension systems are now understood to be much broader and more diverse, including public and pri...

In a marketing environment, the demand conditions, the costs of shipping and storing grain varieties, the interest rate on farm loans, and the distribution of cropland in the area are important determinants of growers’ planting decisions. In this article, I focus on a market for two quality-differentiated agricultural commodities: one produced with the use of biotechnology and the other, withou...

Introduction There has been recent discussion about price information and how it affects the cotton market (Ethridge and Hudson), as well as related topics of how the official price information provided by the Agricultural Marketing Service (AMS) affects the Commodity Credit Corporation's (CCC) loan schedule. These discussions have centered around (1) how information about differentials in pric...

Nowadays, Information and Communication Technologies (ICT) are playing important role in communicating agricultural information. In this connection, the government of Bangladesh established a number Agricultural Centers (AICC) at Union level to disseminate The purposes study were determine effectiveness AICC for disseminating information explore contribution selected characteristics member farm...

nowadays export development approach is introduced as an accepted principle in my country's external commerce and managers attend trade facility. since top's mission is make policy, support, make needful infrastructure and facilities creation for businessmen, top's marketing services have been survey in my research until exporter's expectations is identified completely. mark...

Rural markets offer a great scope for a concentrated marketing effort because of the recent increase in the rural incomes. Such incomes will increase faster because of better production and higher prices for agricultural commodities. Rural marketing is a developing concept, and the marketers have realized the opportunity of growth in the market recently. Any macro level strategy for these marke...

Agricultural products have a main role in nonoil exports. Pistachio is one of the country's mostimportant export products. Thus, this study is aimed at evaluating and identifying pistachiomarketing in Rafsanjan which is carried out in 2011. This is applied study and its methodology iscorrelation. The statistical population was 120 agricultural extension experts of Rafsanjantownship were studied...