the Internet provides new opportunities and challenges for agricultural product marketing. B2B E-marketplace is a model of E-commerce, which has been used to trade a wide range of goods, including agricultural products. The paper attempted to analyze the benefits and critical factors of B2B e-marketplace in agriculture product marketing case study by Shandong Shouguang Vegetable Trading Market ...

The article is devoted to analysis of marketing communication tools in promoting the products agricultural enterprises. It includes development agro-industrial complex Tambov region, monitors used promotion by stud collective farm named after V.I. Lenin and develops certain measures optimize them. study showed that company uses following its policy: advertising, sales promotion, personal public...

Objectives The recent shift, from merely traditional approach providing only financial services to the new trend implying banks can be considered as business partners meeting their whole financial needs and creating a win-win relationship, in customers’ opinion towards banks has made banks try to apply banking marketing strategies to help attract more customers and respond to their needs. Hence...

the marketing services and marketing margin of pistachio is reviewed as an agricultural product for export. about 90 percent of pistachio production is in kerman province, from which 60 percent is in rafsanjan. the results show that the share of the country in the world pistachio market is decreased in the last 10 years. the main problems for marketing are storing, packing and transporting.

in this study, considering the importance of incremental capital output ratio (icor) in agriculture investment capital and self-sufficiency in this sector in order to grow and being influenced by the past and previous relationships strong agricultural sector productivity growth in other sectors of the economy, especially the effect of oil revenues, was trying to, long-term relationships as well...

improving the marketing capabilities of beekeepers is assumed one of the most important and effective factors affecting the development of apiculture industry. the purpose followed in this study is an investigation of the educational needs of lorestan province beekeepers in the domain of marketing scope. the population of the study included all beekeepers in lorestan province (n=1200). a sample...