salehi, azam
Islamic Azad University, Kerman Branch
[ 1 ] - Analysis of the position of effective components on urban branding (Case study: Bushehr city)
Nowadays, urban branding is one of the most dynamic activities for cities and plays an important role in sustainable development. Every city, according to its assets, seeks to develop and stabilize its position at the national, regional and international levels. Due to the increasing growth of urban development in cultural, economic, environmental, etc., there is a need for a purposeful and com...
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