Zarei, Ghasem

Department of management, Faculty of social sciences, University of Mohaghegh Ardabili, Ardabil, Iran.

[ 1 ] - Corona Virus Prevention and the Role of Marketing Mix in it

Introduction: Considering the widespread and irreversible effects that Corona has had on health, economy and society, it is the duty of marketers to prevent Coronavirus through effective marketing and promote preventive behaviors. The purpose of this study was to present a model of effective marketing mix on Coronavirus prevention. Methods: The present study was a descriptive-survey and cross...

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