Seify, Mohsen

[ 1 ] - The impact of customer relationship management on improving internal processes, customer satisfaction and profitability (case study: the Branches of Esfahan Social Security Organization)

The aim of this study is identifying and modeling the most important internal and external organizational factors in successful implementation of customer relationship management system in the Social Security Organization and its impact on improving internal processes, customer satisfaction and profitability. The research statistical population included senior managers and experts of Esfahan So...