Reza Azimi
Department of Health Services Management, Sari Branch, Islamic Azad University, Sari, Iran
[ 1 ] - A Study of the Effect of Advertising on Attracting Medical Tourism
Introduction: It is predicted that tourism will be the most profitable industry in the world in 2020. The current study aimed to evaluate the influence of advertising on attracting foreign medical tourists based on the marketing mix model. Methods: In this descriptive study, participants (n=136) completed a standard questionnaire containing items on demog...
نویسندگان همکار