M. Matta

[ 1 ] - A Factor Analytic Study on Service Quality Perceptions and Satisfaction in the E- Tourism

E-tourism has evolved as a mainstay business for tourist service providers. It plays an integral role in the dissemination of information and influencing consumer’s preferences and satisfaction. The purpose of this study is to identify the dimensions of service quality perceptions of consumers in e-tourism in the Indian context. It also aims to understand the relative impact of these service qu...