Evelyn Forget
Department of Community Health Sciences, University of Manitoba, Winnipeg, Manitoba, Canada
[ 1 ] - Paying People to Be Healthy
User Financial Incentives (UFIs) have emerged as a powerful tool for health promotion. Strong evidence suggests that large enough incentives paid to individuals, conditional on behaviour they can control, encourages more of the desired behaviour. However, such interventions can have unintended consequences for non-targeted behaviours. Implementation difficulties that result in individuals not u...
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