Sociological Study of the Consequences of Social Networks on the Cultural Identity of Young People (Case Students of the Faculty of Social Sciences University of Tehran)

The emergence of social networks as a new, attractive and inclusive space has changed the dimensions and the structure of society. As a result, it has transformed previous identities and encouraged the creation of new ones. These changes have directly and indirectly affected the lives of young people. The present article is the result of research that social networks are interrelated with the cultural identity of young people and their families. For this purpose, based on the theoretical frameworks of identity and media, and relying on the latest available sources and information and research method of data theory of the foundation (52 concepts, and 5 categories), the impact of social networks on youth cultural identity ( Students of the Faculty of Social Sciences, Azad University of Tehran (center) has been examined. Given that youth is very important as a social situation, it was selected for this study. The results show that social networks are a series of motivational processes that fundamentally transform social-cultural identity, relationships, individuals, families, and phenomena such as individualism, diminishing parental authority, alienation, and growing anxiety.