امین رعیت

[ 1 ] - تاثیر بازاریابی رسانه های اجتماعی : تاثیر وضعیت به روز رسانی ‏واتس آپ در یک رویداد ورزشی فوق برنامه دانشگاهی

چکیده:‏بازار یابی رسانه اجتماعی و از جمله استفاده از فیس بوک در حال تبدیل شدن به بخشی رایج از بازاریابی تبلیغاتی توسط سازمانهای ‏تفریحی , سرگرمی و ورزش است . در حالی که استفاده از واتس آپ به عنوان یک ابزار بازاریابی مشترک می باشد، شواهد تجربی استفاده ‏از آن بسیار کم می باشد . این تحقیق اثر بخشی بازاریابی رسانه های اجتماعی بر دانشجویان در یک محیط دانشگاهی را مورد بررسی و پژوهش ‏قرار می دهد . مخص...

[ 2 ] - The Impact of Social Media Marketing on Brand Loyalty

This article is "Retracted" at 2018/04/04 due to "Plagiarism" totally from "Erdoğmuş, İ. E., & Cicek, M. (2012). The impact of social media marketing on brand loyalty. Procedia-Social and Behavioral Sciences, 58, 1353-1360."

[ 3 ] - Ethical Issues in the Iran\'s Sport Media: Perceptions ‎of National Team Coaches

This article is "Retracted" at 2018/04/04 due to "Plagiarism" totally from "Çimen, Z. Ethical Issues in Turkish Sport Media: Perceptions of Professional Football Players. South African Journal for Research in Sport, Physical Education and Recreation. 2012; 34 (1)."

[ 4 ] - Sport Motivation as Driver for Segmenting of Sport Tourists in Gheshm Island

This article is "Retracted" at 2018/04/04 due to "Plagiarism" totally from "Hallmann, K., Feiler, S., Breuer, C. Sport motivation as driver for segmenting sport tourists in coastal regions. Tourism Review. 2012; 67(2): 4-12."

[ 5 ] - Development of Brand Community in Iranian New Sport Teams

Background. Through years of spectator interaction, historical moments, heroic performances, and the creation of traditions or rituals, these established teams are excellent examples of brand communities. For newly introduced teams, these elements are likely to be in short supply and many of them struggle to build a community around their sport team. Objectives. This study explored brand co...