Soheylirad, Rana
Student of Student Research Committee, Faculty of Health, Qazvin University of Medical Sciences, Qazvin, Iran
[ 1 ] - Assessing the level of market orientation at Qazvin teaching and medical hospitals: Application of the three-dimensional market analysis model
Background: In addition to providing effective and equitable services to low-income groups, teaching hospitals must obtain a significant share of the demand of high-income groups in order to have a balanced and positive operational performance. The aim of this study was to investigate the market orientation of teaching and medical hospitals in Qazvin. Materials & Methods: This descriptive-anal...
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