محمد احمدی

استادیار گروه مدیریت بازرگانی، دانشگاه پیام نور

[ 1 ] - Assessing the role of self efficacy and social tendencies in green purchase intention and behaviour

The present study was carried out aimed to investigate the role of self efficacy and social tendencies in green purchase intention and behavior. This study is considered as an applied research in terms of purpose and descriptive-survey research in terms of data collection method. In this study, the statistical population includes all consumers of organic products supplied at Ofogh Koorosh chain...