Abolfazl Farahani
Department of Physical Education and Sports Sciences, Tehran Branch, Payam Noor University,
[ 1 ] - Fan Based Brand Equity (FBBE) Factor Analysis of Football in Iranian Premier League Clubs
This research aims to validate and factor-analyze the Fan Based Brand Equity (FBBE) questionnaire of football in Iranian supreme league clubs. The present research is of descriptive-analysis type and has been done by survey method. The statistic population included football clubs fans of the Iran’s 13th supreme football league, and the sample society was 880 people chosen from seven clubs fans ...
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