جعفرپور, محمود
[ 1 ] - بررسی عوامل مؤثر بر توسعه خرید اینترنتی کتاب در کشور؛ ارائه یک مدل مفهومی و ارزیابی آن در دانشگاهها
The main purpose of this research is presenting a conceptual model for Book Purchasing via Internet (BPI) and evaluating it through an investigation of professors and students' attitudes in Iran's universities. For this purpose and paying attention to the nature of the investiga-tion, a descriptive/survey study was carried out. The statistical society of this study consists of all professors an...
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