یعقوبی, مریم
مرکز تحقیقات مدیریت سلامت، دانشگاه علوم پزشکی بقیه‌الله (عج)، تهران، ایران
[ 1 ] - رابطه میان بازارگرایی با ساختار سازمانی و نگرش سیستمی در بیمارستان‌های خصوصی منتخب شهر اصفهان
Background and Objective: Considering the globalization of health care and response to competition and customer orientation, attention to organizational structure and systematic approach and its relationship with market orientation is essential. Therefore, this study reviews the relationship between organizational structure and systematic approach with market orientation in selected hospitals o...
[ 2 ] - تعیین عوامل مؤثر بر استقرار بیمارستان متعهد به ارتقای سلامت در بیمارستان‌های دانشگاه‌های علوم پزشکی ایران
Background and Objective: A large number of hospitals in the world have implemented Health Promoting Hospital (HPH) programs. The objective of this study was to provide a model for its promotion in Iran. Materials and Methods: This study was a descriptive-analytical survey in selected hospitals of Iran. At first, we surveyed health promotion models based on comparative studies for selection ...
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