USE OF DIGITAL TECHNOLOGIES IN WOMEN’S DRESS DESIGN

In the modern and dynamic life conditions of metropolis, business is gaining momentum reformatting, as military events in Ukraine pandemic have brought fashion to a new level development functioning maintain competitiveness manufacturers satisfy consumers. order constantly update assortment, companies quickly respond market changes, trends innovations field computer technology software, because now most areas human activity gone digital. Properly organized planned design technological preparation production using automated CAD great importance increase efficiency specific manufacturer’s products. The article researched, analyzed provided comparison possibilities software products, namely programs for visualizing products industry on virtual mannequin. Such CLO3D, Browzwear, “Electronic Mannequin”, Marvelous Designer, OptiTex 11, Vidya Assyst were considered. capabilities CLO3D program demonstrated product finished sample was made. It determined that mannequin” are intended visualization organization work at enterprises, possibility printing patterns gives advantage automation production, they wide selection materials range functions optimize production. Programs like marketing purposes, animation creation presentation. We came conclusion 11 has insufficient realism execution 3D due lack variety an outdated interface. expediency this been proven theoretical practical way.