منابع مشابه
Designing Learning Information Systems to Customer Needs
The paper presents a marketing-oriented approach to the analysis and design of learning IS. In order to explain the phenomenon of success and failure of learning IS the term “user net value” is introduced. Using this concept, recommendations for a successful design and implementation of learning IS are presented. Universities in Transition During the last decade universities around the world ha...
متن کاملSpecial Section: Customer-Centric Information Systems
TING-PENG LIANG is National Chair Professor in Information Systems and Director of the Electronic Commerce Research Center of National Sun Yat-sen University in Taiwan. He received his Ph.D. from the Wharton School of the University of Pennsylvania. Prior to joining his current university in 1993, he taught at the University of Illinois and Purdue University. At National Sun Yat-sen University,...
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The customer information system (CIS) is a vital component of the meter-to-cash (M2C) value chain for electric utilities and other industries that provide metered delivery of commodities such as water and natural gas. It is the glue that binds the consumption and metering process to payments, collections and other downstream processes that affect a company’s top line. Yet CIS transformations ca...
متن کاملCustomer Integration in Innovation Processes via Operating Information Systems
The positive effects of customer integration in corporate innovation activities are undisputed. Further, several concepts for an improved cooperation with customers have already been developed and even implemented in many cases. Most of these methods target a special group of customers, the so-called lead-users. Besides being proven as beneficial, this selected integration neglects the majority...
متن کاملBeyond Privacy: The Ethics of Customer Information Systems
The rise of an ostensibly customer-centred corporate culture in the 1980s recognised the importance of “knowing the customer”. As a result, customer information systems and associated practices of marketing, customer segmentation, and customer accounting have become significant elements in corporate customer-focus strategies. This paper discusses a range of ethical considerations that flow from...
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ژورنال
عنوان ژورنال: Information & Management
سال: 1993
ISSN: 0378-7206
DOI: 10.1016/0378-7206(93)90002-b